Fresh prawns from Bavaria cause a stir in the food world with GO!

  • Thanks to a reliable fresh food logistics solution, the Bavarian prawns are never frozen
  • The GO! network enables the planned expansion of the Munich-based start-up into neighbouring countries


Bonn, 9 November 2017. Since Crusta Nova was founded in March 2016, GO! has served as its logistics partner, supplying fresh saltwater prawns from Bavaria to food lovers and top chefs throughout Germany. In contrast to the prawns typically available in Germany, Good Gambas from Europe’s largest indoor prawn aquaculture system are not frozen for transportation, so they retain their original, sweet, nutty flavour.


Sven Sparr (sales manager GO! München), Fabian Riedel (CEO CrustaNova GmbH), Mesut Kaya (GO! courier), Florian Kickingereder (sales staff GO! München)

Picture: Simon Mendel

Caught yesterday, served today

The young company from Munich follows a farm-to-table concept, which is one of a kind in Europe. Customers have until 3 p.m. to place their orders. The crustaceans are then caught and packaged in cooled transportation boxes. GO! Express & Logistics guarantees delivery of the product to commercial centres by 10 a.m. on the following day and to anywhere in Germany by 12 p.m. ‘In choosing a service provider, reliability and flexibility were very important to us, as well as that the transportation boxes be handled with care,’ explains Fabian Riedel, co-founder and managing director of Crusta Nova. ‘Thanks to the high level of professionalism of GO!, we have never had any returns or complaints due to undelivered or damaged goods. This enables us to focus 100 per cent on our core business activities,’ Riedel adds.

Demand for regional products is growing

The secret to the company’s success is a closed, computer-controlled breeding system which ensures optimal living conditions for white tiger saltwater prawns. The closed structure of the system protects the crustaceans from any damaging external influences. The breeding system also has no damaging effects on the environment, as the water is cleaned purely mechanically and biologically without the use of chemicals and is then resupplied to the circulation system. This prevents the types of environmental impact associated with conventional aquaculture systems.

The aquaculture system has a capacity of 30 tonnes per year, and demand for crustaceans is growing across Europe. ‘Thanks to our extensive experience in logistics solutions for fresh products, we are ideally positioned to fulfil the special requirements in this gourmet segment,’ explains Ulrich Nolte, managing director of GO! Express & Logistics (Deutschland) GmbH. ‘Our quality standards guarantee that the product reaches its destination on time on the following day. Our delivery rate of 99.8 per cent for such a sensitive product is also a positive for all involved,’ Nolte adds.

The Bavarian prawn satisfies a growing demand for premium products. Crusta Nova is therefore planning to start supplying customers in the Benelux countries with the same promise of high quality soon. Thanks to its network of over 100 stations throughout Europe, GO! will guarantee the same high level of reliability in this region.

About GO! Express & Logistics – quality leader in the CEP market

GO! Express & Logistics provides overnight shipping services, 365 days a year, for anything that needs to arrive in perfect condition, safely and on time. The mid-market company, which was set up as a consortium by eight experienced couriers in 1984, has been expanding its extensive portfolio of logistics solutions for 40 years without becoming part of a corporation. Some 1,400 employees and more than 1,700 drivers and couriers work day in, day out to ensure the safe transport of over 10 million shipments a year (2023) – from urban cycle couriers right through to global express shipping operations. The product portfolio covers all customer-focused logistics services – from overnight express shipments through to full supply chain management. Performance rates currently stand at an excellent 99.43 per cent delivery rate on the first attempt and an impressive 0.02 per cent damage rate (both 2023). The company is further certified in quality management to DIN EN ISO 9001:2015, in environmental management to DIN EN ISO 14001:2015 and holds certification in GDP compliance (good distribution practice).

Comprising a partner network with over 100 GO! stations in Europe, GO! Express & Logistics is an award-winner for the best customer service under package / courier services (WirtschaftsWoche) and ranks among the top 1 per cent of training companies in Germany. As such, the company is regarded as a quality leader in the CEP market with high levels of customer loyalty, exceptional customer service and excellent recommendation rates. GO! is especially proud of its high employee satisfaction and their ratings, which have made GO! a ‘Top Company’ and an ’Open Company’ on kununu.

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Press contact for GO! Germany

Andrea Wagner-Neumann | Senior PR Consultant

Bartenbach AG | Kaufmannshof 1 | 55120 Mainz | Germany

Phone: +49 6131 91098-31 | Email: